Programme: Programme "Competitiveness and Innovation in Enterprises" 2021-2027

LADIG AD operates under code 20.42 – Manufacture of perfumes and toilet preparations, and the project falls fully within this scope. The applicant specialises in the production of manicure cosmetics, perfumes, skincare products, and oral hygiene preparations.
The applicant needs to increase its level of digitalization, achieve higher productivity, improve product quality and competitiveness, and align its operations with environmental sustainability, digital transformation, and overall economic growth.
The enterprise currently relies on traditional, morally and physically outdated processes with insufficient digital maturity, as well as outdated technologies and equipment used in its production process and in the areas of logistics, procurement, and sales (including marketing, sales, and distribution activities).
This results in excessive consumption of raw materials and resources (time, labour, etc.), unsatisfactory quality in part of the product range, limited capacity, high operational costs, and loss of competitiveness.
To address these needs, the project focuses on actions aimed at raising the level of digitalization through investments in the implementation of Industry 4.0 technologies, with the objective of increasing production capacity and improving the applicant’s competitiveness, specifically through the deployment of the assets foreseen under the project.
The implementation of the project will contribute to achieving a high level of automation across production and business processes, resource optimization, and reduction of operational costs. This will lead to improved efficiency and productivity, as well as strengthened competitiveness of the applicant on both domestic and international markets.