Programme: Recovery and Resilience Plan

This project proposal focuses on the initiation and implementation of cultural events aimed at promoting the experimental short film Eva.
Directed by Martin Genovski and produced by the association Art Budilnik, the film stands out with its strong emotional impact and significant social relevance. This is confirmed by the award for Best Documentary Film at the Sofia Short Fest, as well as the official support of the Bulgarian Ministry of Health. Just days ago, the film also won the Grand Prize for Best International Short Film at the Giove International Film Festival in Italy.
The film’s subject matter, centred on organ donation, positions it as a work with strong social impact, capable of serving as a catalyst for public debate and the strengthening of social values.
The project will be implemented in three locations, with the main goal of reaching regions with underdeveloped cultural life and overcoming territorial exclusion. The selected towns – Svishtov, Karlovo, and Mezdra – have been strategically chosen because of their active student and youth presence. This is a key factor for developing cultural infrastructure and fostering a sense of community belonging. Screenings will be organised in universities and schools in order to achieve a direct educational impact on young audiences and to draw broader public attention to this highly sensitive and socially significant topic.
To ensure maximum effectiveness and sustainability, the project foresees not only screenings, but also the adaptation of content through accompanying events such as discussions and educational seminars, led by director Martin Genovski and producer Elizabeth Metodieva, as well as the use of contemporary digital tools for marketing and distribution. This comprehensive strategy will guarantee wide outreach of the initiative and generate a lasting social resonance.