Programme: Innovations and Competitiveness

Candidate „Ezikova Akademiya KV” Ltd. offers a project idea for the creation and marketing of ethnolinguistic and applied researches on the Bulgarian language for direct use by marketing, advertising and other industries, by collecting and analyzing data from different sources. The project is a priority of ISIS-New Technologies in Creative and Recreational Industries:
The following activities will be implemented to implement the project idea:
-provision of resources for the creation and realization of the entrepreneurial idea
-take research and development activities
-purchase launch of the first annual report with the working title "The Language of the Media in 2019"
The implementation of the above activities will lead to the following results:
-protected resource security with regard to qualified personnel, technological base and information resources for realization of the entrepreneurial idea
-development of a data collection methodology
-purchase positioning of the applicant by presenting the first annual report with the working title "The Language of the Media in 2019", which will present trends, statistics and other outcomes that can give the reader an idea of the "informative" model of interest and the sociolinguistic portrait of the media user.
-prerequisites for the development of sustainable business in one of the priority sectors M72 "Research and Development"
-Creating prerequisites for the commercialization of research results, which is a guarantee for the long-term viability of the national research system
- Higher capacity of the applicant to market new products and services
Given the positive effects described, this project will be a major tool for enhancing the entrepreneurial capacity and competitiveness of „Ezikova Akademiya KV” Ltd. on the Bulgarian and international markets.