Programme: Innovations and Competitiveness

The current project proposal focuses on the creation of a printing house, which will in an innovative way offer publishers and self-financed authors to print their books in a low print.
Print Now Ltd. will execute orders for 25-50 copies, which no other printing company would accept. A reasonable price will be set for the service. Thus, the process of producing books whose demand is big, but not big enough such as 200, 300 or 1000 copies, will not be affected. This enables the publisher to gain the popularity of the intellectual product without spending great amount of money into printing books that will not certainly sell.
For its realization, Print Now Ltd. needs to hire a team of specialists in the field of polygraphy, as well as to buy the digital printing machine necessary for the production process. The digital printing technology, which the company plans to implement, reduces the process of selling a book. This hi-tech equipment allows, after a customer order in the online store of the company that is to be set up, to produce and reach the customer without the services of a distributor and warehouse or without being exposed to a direct sale shop. Undoubtedly, this leads to reducing a number of costs. The company will rent a premise, which will fully transform into a digital printing house, where the materials for every individual project will be processed.
All of the entrepreneurial idea activities will be implemented in full accordance with the horizontal policies, and namely – promoting equality between men and women and non-discrimination, no activities leading to inequality will be carried out. Everyone who want to promote their intellectual product will have access to the printing services of the company.