Programme: Human Resources Development

The main goal of the project is the development of the start-up company "Visible Idea" through access to qualified business services in the field of marketing and information technology, through the creation of a website and marketing plan. The specific objectives address the provision of the necessary expertise in these services by hiring highly qualified experts with education and experience in the field; development of our main business direction - digital agency; expanding the customer base and facilitating our entry into the market and generating revenue by developing a marketing plan; promoting the services of "Visible Idea" by creating a website where the services will be presented in an attractive way.
The project covers two main activities - Marketing services aimed at specific products of the enterprise and services in the field of information technology. Market analysis, identification of target customers, pricing strategy and sales channels will help us enter a market with high competition. A quality website will set the stage for our online presence, which is crucial for the sector we are developing.
The implementation of the project will lead to many and positive results for us. We will receive support for business services that are very important for young companies, such as Visible Idea. This will facilitate our business start-up. The implementation of the project and the created marketing plan and website will give us the opportunity to develop our business, as we will have a means to measure our progress and consider additional activities. The most important results for us will be overcoming our current limitations - lack of expertise in marketing and ICT, small sales and underdeveloped customer base.
We can summarize that the implementation of the project will create a favorable business environment for our start as a young organization and will help us become a sustainable business unit with regular revenues and quality services.